Manon Blackman wrote about a moving food truck:

• Instead of using cash to purchase food from the moving food truck in Portugal, you pay through physical exercise.
• A cheese burger requires you to run along with the food truck for 4.2 kilometers. Want ketchup on the burger? That will be another 500 meters.
• The truck is the brain child of an anti-obesity group in Portugal that wants to raise awareness about the amount of exercise needed to burn off calories from common meals.
• The group wants to point out the oddity of the rise of food that moves across cities – so that people can move even less.
• In one day the truck “sold” 20 cheeseburgers, 32 pizza slices, and 50 cups of soda. Hungry patrons ran 406 kilometers and burned 23,000 calories to earn their food.

Read more here.

Source: Runner’s World

Via: Mental Floss