Olivia Bergin reported on research carried out by the World Luxury Index about the demand for luxury handbags. Highlights include:

• British people were responsible for 42% of all searches for the most popular handbag brands.
• England’s own Mulberry was the most popular brand in England.
• Hermès Birkin however was the most popular across all markets.
• Americans seem to prefer the colour orange while Britons prefer tan, and the French, black.
• Japan is the only country where Louis Vuitton doesn’t rank in the top 10 brands.

To find out exactly where the famous LV bags are ranked in Japan, how this relates to Gwyneth Paltrow, an affordable brand that remains desirable, the full list of the most sought after brands, how the research was conducted, other difference between the British, American, and French markets, how Crocodile fared, and more, click here.

Source: The Telegraph

Via: BBC