The target of the newest crime wave sweeping the United States? Tide Laundry Detergent. One man stole $25,000 worth of it. The Prince George county police department refers to it as “liquid gold.” As it turns out the product’s characteristics make it ideal as a currency for the drug trade:

• Its retail price is relatively high and moderately steady.
• There are no serial numbers, making it impossible to track.
• It’s widely available and easier to steal than other products that are often locked down.
• Its Day-Glo orange packaging makes it instantly recognizable.

To read about the drug-bust that turned up more Tide than cocaine, what CVS is doing about it, what the parent company Procter & Gamble thinks about it, and how individuals go about stealing it, click here.

Source: The Daily

Via: Marginal Revolution, BoingBoing